Italy: Enilive (mobility) succeeds TIM as title sponsor of the Serie A for 2024-2027 (€22m/year)
Enilive, a mobility brand owned by Italian energy supplier Eni, has acquired the naming rights to the Italian top flight for three seasons from 2024-25 (i.e. the 2024-2027 cycle), announced Lega Serie A, the competition's organising body, following its general meeting on 05/02/2024. Under the agreement, which includes an option to extend the...