Serie A TIM: ComAve (e-commerce) & Tamias (POS systems), global partners of AC Milan from 2023-24

ComAve, a global e-commerce platfrom and Tamias, a British point-of-sale software programme, have become global partners (third level) of AC Milan (Serie A TIM), announced the Italian club on 06/02/2024.

As part of the agreement, "ComAve and Tamias will collaborate to build an ecosystem of shops and restaurants, offering exclusive services to Rossoneri fans," explained the club. In addition, ComAve will become AC Milan's "shopping experience platform partner", while Tamias, will be the club's "point of sales solution partner."

"This partnership represents an innovative step in the digital world for our club, giving us the opportunity to create an additional touchpoint with our fans and offering them another way to feel involved with AC Milan in their daily lives, accessing products and services dedicated to them. We are confident that this collaboration will contribute to further enhancing and improving the passion our fans have for the Rossoneri colours," said Maikel Oettle, chief commercial officer at AC Milan.

While this is the first partnership for both ComAve and Tamias in…