Basketball: Emirates (airline) partner of the NBA & title sponsor of the Emirates NBA Cup

News Tank Football - Paris - News #314622 - Published on 08/02/24 at 16:35
©  Emirates
Emirates, official airline of the NBA - ©  Emirates

Emirates has become an official partner of the National Basketball Association from the 2023-24 season, announced the body on 08/02/2024. The airline will also acquire the naming rights to the Emirates NBA Cup (the official tournament introduced by the NBA in 2023-24) from the 2024-25 season.

As part of the agreement, Emirates also becomes the...

©  Emirates
Emirates, official airline of the NBA - ©  Emirates

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