AS Monaco FC: Japan Media Tour held in Monaco from 14-17/03/2024 to promote the club in Japan

AS Monaco FC (Ligue 1 Uber Eats), in collaboration with the Ligue de Football Professionnel, hosted the "Japan Media Tour" at its Performance Centre from 14 to 17/03/2024, announced the club on 22/03/2024.

The Japanese delegation included journalists from national and international media such as DAZN and Goal, as well as Takuya Regate, "a content creator followed by more than 7 million people worldwide." The press trip, organised by the LFP, was intended to "enable AS Monaco and the French league to benefit from a significant spotlight in Japan," according to the club where Japanese international Takumi Minamino plays.

The Japanese media met several directors and players, visited the club's Performance Centre and the city of Monaco, and attended the 2-2 draw with FC Lorient at the Stade Louis-II.

AS Monaco launched an X (formerly Twitter) account in Japanese in July 2022, which has 29,286 subscribers as of 22/03/2024.

"This type of initiative helps develop the visibility of the AS Monaco brand internationally" (T. Scuro, AS Monaco FC)