Ligue 1 Uber Eats: Nike to succeed Craft as equipment supplier of Toulouse FC from 2024-25

Nike is to become the official equipment supplier of Toulouse FC (Ligue 1 Uber Eats) from the 2024-25 season as part of a multi-year partnership, announced the French club on 22/04/2024.

A special feature of this contract is that Toulouse FC will retain control of all distribution in its shops, on its website (in partnership with Fanatics) and through specialist and general retailers. Nike usually retains responsibility for distribution, delegating this service to third-party retailers for certain contracts.

The club "is already working on expanding its lifestyle range and intends to regularly offer exclusive and unexpected creations. The agreement promises to increase the visibility of the club's merchandising and take TFC's growth ambitions to new heights. With this agreement, Toulouse FC is continuing its progress towards excellence," explained the club.

The American brand takes over from Craft, Toulouse FC's Swedish supplier for the 2021-2024 cycle, which saw the club sell 26,000 shirts at the end of the 2022-23 season. "This partnership with Craft marked an extremely important…