Viaplay: several agreements for the media rights to UEFA's European cups in 5 countries (2024-2027)
Viaplay has extended its exclusive broadcasting rights, from the Swiss agency TEAM Marketing, to the UEFA Champions League over the 2024-2027 cycle in Denmark, and has acquired the same rights over the same period in Sweden, announced the Swedish broadcasting group on 29/05/2024.
The group has also extended its exclusive media rights to the...
