Euroleague: partnership with WSC Sports (AI) to produce personalised content

Euroleague Basketball is partnering with Israeli sports technology and artificial intelligence (AI) company WSC Sports, it announced on 03/07/2024.

"Now, utilising WSC Sports' AI-powered platform, creators and influencers from across the globe will be able to access selected moments from the Turkish Airlines EuroLeague and the BKT EuroCup in seconds to automatically create and publish high-quality content, localized and customized by the creator for their audience, with the goal of helping to grow Euroleague Basketball’s overall fan base and revenue streams," said the body.

WSC Sports is already a partner of "more than 450 leagues, teams and broadcasters", including TF1 (free-TV), Canal+ (pay and free-TV), Sky (pay-TV), ESPN (pay-TV), DAZN (OTT), LOSC Lille (Ligue 1 McDonald's), the NBA, the Deutsche Fußball Liga and the Lega Serie A.

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WSC Sports

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