Paris 2024: Turkish Airlines partners with Warner Bros. Discovery for Olympics coverage in Europe

News Tank Football - Paris - News #333699 - Published on 26/07/24 at 17:00
©  D.R.
Turkish Airlines presenting partner of Warner Bros. Discovery for the Olympic Games - ©  D.R.

Turkish Airlines has become the "presenting partner" of Warner Bros. Discovery (owner of the pay-TV group Eurosport & streaming platform Max) for its coverage of the Paris 2024 Olympic Games in Europe, announced the media and entertainment conglomerate on 24/07/2024.

"Through the new partnership, Turkish Airlines will receive primetime TV spots around key moments each day throughout the Games as well as during broadcasts of popular sports such as athletics, swimming, tennis, fencing, judo, archery, cycling and team sports. Eurosport will also offer Turkish Airlines digital takeovers of its local language websites and apps in the UK, France, Spain, Italy and Germany," said the American group, which had previously partnered with the airline for the Tokyo 2020 Olympic Games.

The South Korean electronics group Samsung Electronics also become a "presenting partner" of Warner Bros. Discovery for its coverage of the Paris 2024 Olympic Games in Europe on 26/06/2024. The partnership covers Belgium, Denmark, Finland, France, Germany, Italy, the Netherlands, Norway, Spain, Sweden and the UK.

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©  D.R.
Turkish Airlines presenting partner of Warner Bros. Discovery for the Olympic Games - ©  D.R.

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