Tennis: sponsorship revenue up by 50% for the ATP in 2024 thanks to nine new partnerships

News Tank Football - Paris - News #335260 - Published on 23/08/24 at 08:40
©  D.R.
ATP - ©  D.R.

"This season's commercial success has seen the ATP Tour grow its sponsorship revenues by 50% vs. 2023, with an 89% increase projected by 2026," announced the Association of Tennis Professionals on 21/08/2024.

These results are due to the signing of nine new partnerships (with PIF, Lexus, Yokohama, Haier, Waterdrop, LONGi Solar, Sense Arena and...

©  D.R.
ATP - ©  D.R.

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