The Seventh House: Julien Dupont to lead the agency's new sports marketing division

Julien Dupont has been appointed associate director of The Seventh House's newly-created sports and entertainment marketing subsidiary, effective since 12/11/2024.

"Two and a half years after its creation, the agency, which now works for around fifteen clients (Système-U, Peugeot, Royal Canin, Orange, Sephora, etc.), is embarking on a new stage in its development by verticalising its agile model in high-growth sectors. The Seventh House is opening a subsidiary specialised in sports and entertainment marketing," said the Paris-based agency, which calls its new branch "The 7^th Playground".

Julien Dupont spent 10 years at Havas Play (2002-2012) before heading up the sales teams at Elite Model (fashion agency, between 2012 and 2017). After heading up Hopscotch's sports partnerships division between 2017 and 2019, he successively held the position of marketing director for esport teams Team Vitality (2019-2021) and Fnatic (2021-2022), before joining the RnK agency as development director in September 2022.

"It is with great ambition that I begin this new chapter alongside a team of…