OneFootball: a "long-term strategic content partnership" with the Saudi Pro League

The Saudi Pro League has entered into a "long-term strategic content partnership" with OneFootball "aimed at expanding the global visibility of one of the world's fastest-growing football leagues," announced the German media platform on 01/10/2024.

As part of the agreement, the Saudi Pro League "will publish and amplify official video and editorial content across OneFootball, bringing fans closer to the action worldwide than ever before. OneFootball will feature video content across its platforms, including content from the SPL's official social channels. Fans can look forward to engaging match clips, highlights, behind-the-scenes footage, and viral moments in vertical and horizontal formats," explained the platform, of which Major League Soccer recently became a partner and shareholder on 01/10/2024 (see below).

"In addition to video content, OneFootball will offer official editorial coverage from the Roshn Saudi League in English, ensuring that fans can access timely updates, in-depth analysis, and expert commentary throughout the season," added the platform.

• "Representatives from…