Juventus FC: TIM (telecoms), former Serie A title sponsor, becomes a premium partner from 2024-25

Italian telecommunications operator Telecom Italia (TIM) has become a premium partner of Juventus FC (Serie A Enilive) from the 2024-25 season, announced the club on 05/12/2024.

As part of the agreement, the group will be the sleeve sponsor of the Turin club's women's team (Serie A Femminile eBay) and U20 team (Primavera 1), and will be given visibility at the men's team matches at the Allianz Stadium (41,570 capacity).

This is the third sponsorship agreement signed by the telecoms operator with a Serie A club for the 2024-25 season.TIM became a premium partner (2^nd level) and back shirt sponsor of AC Milan's women's (Serie A Femminile eBay) and youth teams on 19/09/2024, before becoming an official partner (2^nd level) of FC Inter Milan for two seasons (2024-2026) on 04/10/2024.

• The partnership is part of "La Forza delle Connessioni", TIM's brand campaign, which focuses "on moments to share with friends and family, whether at home or at the stadium, and that reinforce the concept of being together," added the club.

Italy: TIM, former Serie A title sponsor for 26 seasons…