Snapchat: five MLS franchises hand over control of their official account to a player for a day

News Tank Football - Paris - Initiative #34726 - Published on 24/02/15 at 09:50
©  D.R.
©  D.R.

Five franchises in the MLS (Major League Soccer, the North American professional football league) will entrust their accounts on the photo and video sharing mobile application Snapchat to one of their players, which will give a glimpse of life behind-the-scenes and develop fan experience, announced the MLS on 19/02/2015.

For one week, from 20/02/2015, one franchise per day will feature several "stories", Snapchat videos with a maximum duration of 10 seconds, to allow fans to follow their team in their daily activities. 9 of the 20 MLS franchises have Snapchat accounts.

MLS Snapchat lineup for the week

- +
Player Franchise Day
AJ DeLaGarza Los Angeles Galaxy 20/02/2015
Cristian Roldan Seattle Sounders FC 21/02/2015
Amobi Okugo Orlando City SC 22/02/2015
…

©  D.R.
©  D.R.

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