Sportel America 2015: "Liga BBVA needs to have a 360° presence across every format" (Javier Tebas)
"La Liga needs to have a 360-degree presence, in every environment and across every format," said Javier Tebas, the president of the LFP (Spanish Professional Football League) at Sportel America 2015, the meeting of the sports media content industry, held in Miami (USA) from 17 to 19/03/2015.
On a panel discussing the theme "Soccer Challenged...