TV audiences: Italy - England friendly draws 7.4 million viewers on RAI and 5.8 million on ITV

The friendly match between Italy - England (1-1 at Juventus Stadium in Turin, ITA) drew nearly 13.2 million viewers on average in the two countries during the live broadcast, Tuesday 31/03/2015 (kick-off at 20:45 CET).

7.356 million viewers on average watched the match in Italy on the public channel Rai 1, for an audience share of 26.26%. Rai 1 achieved the best performance in the Italian television market for the prime time on 31/03/2015.

The match attracted 5.387 million viewers on average in the UK, on the free private broadcaster ITV, for an audience share of 25%. Italy - England realised the fourth best performance in the UK television market for the prime time on 31/03/2015, behind two TV series (one on the public channel BBC One, the other on ITV, before the game) and the news BBC One (before the game).

• The Bulgaria - Italy match (2-2), Matchday 5 of qualifying for Euro 2016, allowed the Italian public TV channel Rai 1 to garner 7,537,000 viewers on average during the match on Saturday 28/03/2015 (kick-off at 20:45 CET).
• This score represents an audience share of 29.96%…