Ligue 2 BKT: bwin (sports betting) shorts sponsor of Paris FC from 2024-25

bwin, a Gibraltar-based sports betting operator owned by the British group Entain plc, has become a major partner (2^nd leve) and shorts sponsor of Paris FC (Ligue 2 BKT) from 2024-25, announced the club on 20/02/2025.

In addition to visibility on the front of the Parisian club's shorts, "bwin will offer its punters and the club's supporters exclusive prizes throughout the season," said Paris FC, which is now majority-owned (52.4%) by the Arnault family via its holding company Agache. The brand also hopes to "help the club in its ascent to the summit of French competition" for the 2025-26 season, which is the stated objective of the club, 3^rd in Ligue 2 after 23 matches.

Another major partner of the Parisian club, the ADP Group (formerly Aéroports de Paris), extended its partnership with the club for a further three seasons, for the 2024-2027 cycle, on 10/12/2024. Committed to the club based in Orly (Val-de-Marne, FRA) since 2018, the French group has notably been the title sponsor of its training centre, the "Groupe ADP - Centre d'entraînement Paris FC" since its inauguration on…