FIFA: a new portal to simplify the procedures for calls for innovative projects

FIFA has launched a new portal as part of its "Innovation Programme" to make it easier for companies to present their products and solutions to FIFA, announced the body on 20/02/2025.

The International Federation has identified specific needs in the following areas:
• simplified player movement tracking technologies ("skeletal tracking");
• football video support system (FVS):
• simplified goal-line technology;
• sustainable artificial turf pitches;
• esports data capture for broadcast;
• future of fan engagement.

"Providers can pitch their solutions under one of those specific innovation challenges or one of the listed priority areas, such as professional development, player health, sustainability or fan engagement," explained FIFA.

"Originally established in 2021, the FIFA Innovation Programme provides companies with a unique opportunity to leverage FIFA's expertise and network and to benefit from structured testing and evaluation in applying their own products to football," said the world governing body.

The FIFA Innovation Programme has already enabled several projects to see the light…