USA/Serie A Enilive: a 50% increase in cumulative audience for the first half of the 2024-25 season

The Serie A Enilive has recorded a 50% increase in its cumulative audience for the broadcast of Italian Championship matches during the first part of the 2024-25 season in the United States, announced the Lega Serie A on 04/03/2025.

The American broadcasting group CBS (Paramount Global) extended its English-language broadcasting rights to the Serie A Enilive in this territory from the 2024-25 season and for "several years", on 19/07/2024. The Fox Deportes group acquired the Spanish-language rights for the first time for the 2024-2026 cycle, on 16/08/2024.

"For the first time, Lega Serie A has separated its English and Spanish-language broadcasts to better serve the rapidly growing Hispanic community, with every single match airing live on CBS platforms and three live matches per matchweek on FOX Deportes. This has resulted in over 1,000 hours of Serie A programming in the US for the first half of the 2024-25 season, including more than 600 hours of live coverage," explained the Italian league.

"Serie A's international expansion is bolstered by the active involvement of North American…