2024-25 LALIGA EA Sports: 656,000 viewers for Real Madrid - Rayo Vallecano on Movistar LALIGA

Real Madrid CF - Rayo Vallecano de Madrid (2-1), on Matchday 27 of the 2024-25 LALIGA EA Sports 2024-25 season, drew an average of 656,000 viewers on the pay-TV channel Movistar LALIGA (Telefonica Group) in Spain on Sunday 09/03/2025 (kick-off at 16:15 CET), according to the audience measurement institute Kantar.

This figure represented an audience share of 6.6%.

Getafe CF - Club Atlético de Madrid (2-1, Matchday 27) drew an average of 367,000 viewers on pay-TV channel DAZN LALIGA on the same day (kick-off at 14:00 CET), according to Kantar data. Audience share: 4%.

• Over the 2022-2027 cycle, Movistar+ (Telefonica's pay-TV package) and DAZN each broadcast five LALIGA EA Sports games per matchday, on 35 of the 38 matchdays. Three matchdays per season are broadcast exclusively on Movistar+.
  • These rights were acquired for €4.95bn (i.e. €990m per season on average) on 13/12/2021.
  • The two groups take turns broadcasting match choices 1,3,5,7,9 and 2,4,6,8,10.
• Over the 2022-2025 cycle, Mediapro Sector: audiovisual (content, production, post-production, rights management…