2024-25 Ligue 1 McDonald's: "tripled audiences" on CMG (CCTV) channels in China at mid-season

News Tank Football - Paris - News #391041 - Published on 13/03/25 at 09:00
©  Paris SG
Paris SG - OL at Groupama Stadium, on 23/02/2025 - ©  Paris SG

"Midway through the season, audiences of Ligue 1 McDonald’s matches on China Media Group (China's leading state-owned media group and parent company of China's state broadcaster CCTV) have tripled compared to 2023-24," announced the Ligue de Football Professionnel on 12/03/2025.

The matches, broadcast in particular on the CCTV Olympic Channel...

©  Paris SG
Paris SG - OL at Groupama Stadium, on 23/02/2025 - ©  Paris SG

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