CD Leganés: SportyTV (free-TV, Africa), main lateral sponsor & media partner for the rest of 2024-25

SportyTV, a linear, 24/7, free-to-air channel based in Nigeria and Ghana, has become an "official media partner and main lateral sponsor" of Club Deportivo Leganés (LALIGA EA Sports) "until the end of the 2024-25 season," announced the Spanish club on 27/03/2025.

As part of the agreement, starting with the club's league game versus Real Madrid CF at the Bernabéu (3-2 to Real Madrid on 29/03/2025), "SportyTV's branding will be prominently displayed on the lateral (stripe) section of CD Leganés' first-team jerseys, a prime placement that amplifies its global visibility. Beyond the kit sponsorship, SportyTV will activate a series of innovative campaigns designed to engage its vast African audience," said the club.

SportyTV will benefit from the status of "premium sponsor", the third level in the club's sponsorship hierarchy. "This alliance goes beyond branding - it is a bold statement of intent. CD Leganés and SportyTV are bridging the gap between African talent and European football, offering a stage for young, aspiring footballers to have their stories told. By leveraging SportyTV's…