Stade de Reims: a special shirt for the 10^th anniversary of the Champagne region's UNESCO listing

The players of Stade de Reims (Ligue 1 McDonald's) will wear a shirt featuring the logo "Célébrons ma Champagne au Patrimoine mondial" (Celebrating my Champagne as a World Heritage Site) on their chest for the match versus RC Lens (Matchday 29 of the 2024-25 Ligue 1 season) at the Stade Bollaert-Delelis (Lens, Pas-de-Calais) on Friday 11/04 (kick-off at 20:45 CET), announced the club on 09/04/2025.

The initiative, developed with Crédit Agricole du Nord Est (bank), a major partner of the club since 2018, "celebrates the 10^th anniversary of the Coteaux, Maisons & Caves de Champagne being listed as a UNESCO World Heritage Site." The club is already paying tribute to Champagne's heritage with its third shirt (which will be used on 11/04), "whose design refers to the chalk pits and the area's underground wealth."

"Beyond the symbolism, the commitment continues in the field of solidarity. The shirts worn during the match will be auctioned off, with all proceeds going to the Mission Coteaux, Maisons & Caves de Champagne. The funds raised will be used to finance concrete actions to restore…