AS Roma: Monster Energy (energy drinks) official partner from 2024-25

Monster Energy, an American energy drink brand belonging to the Monster Beverage Corporation group, has become an official partner of AS Roma (Serie A Enilive) as part of a "multi-year" agreement from the 2024-25 season, announced the club on 03/05/2025.

The brand will become rank third in the Roman club's sponsorship hierarchy, alongside eight other brands, and will offer its supporters "authentic and unique experiences". The launch of the partnership was celebrated to coincide with the match versus ACF Fiorentina (Matchday 35 of the Serie A season, 1-0 victory for AS Roma) on 04/05/2025.

This is the second sponsorship deal recently signed with an Italian club by the American group, which also became an official partner of Parma Calcio 1913 (Serie A Enilive) for several seasons from 2025-26 on 25/04/2025.