FIFA: Diageo (spirits) official supporter of the 2026 World Cup for the Americas

News Tank Football - Paris - News #397637 - Published on
©  FIFA
Diageo, official supporter of the 2026 World Cup in North, Central & South America - ©  FIFA

Diageo, a British multinational company specialised in alcoholic beverages, has become an official supporter of the 2026 World Cup for North, Central and South America, announced FIFA on 08/05/2025.

As part of the agreement, Diageo "will leverage its iconic brands and historic creative marketing capabilities to engage fans through activations...

©  FIFA
Diageo, official supporter of the 2026 World Cup in North, Central & South America - ©  FIFA

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