MIPTV: "Customer care is at the heart of everything we do" (Jeremy Darroch, Sky)

News Tank Football - Paris - News #39810 - Published on
©  Sky Deutschland
©  Sky Deutschland

"Customer care is at the heart of everything we do (...). A large demand for quality content is central to our industry," said Jeremy Darroch, the CEO of the British broadcasting group Sky plc, in his keynote speech to the MIPTV (International market for television programmes) in Cannes, France (13 to 16/04/2015) on 13/04/2015.

"The whole entertainment experience has profoundly changed in ten years. I am trying to make the experience of television, in the broadest sense, the best it can possibly be. We have been and always will be a company that centres arounds its clients. We think we understand what they want better than other people do. We are not worried (by new competitors), we are focusing on what we are doing. In business terms, the key is growth, splitting up markets right and distributing quality content to as many customers as possible."

"We distribute our content more widely than ever"

  • "(The formation of the Sky plc group) allows us to evolve on a large scale and, ultimately, to put ourselves in a position to offer a better service to our users.
  • We distribute our…
©  Sky Deutschland
©  Sky Deutschland

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