Bundesliga: SAP (software) extends as main shirt sponsor of TSG Hoffenheim (2025-2030)
German IT company SAP has extended as a major partner and main shirt sponsor of TSG 1899 Hoffenheim (Bundesliga) for a further five seasons (2025-2030), announced the club on 15/05/2025.
As part of the extended agreement, valued at €4.5m per year over the 2020-2025 cycle, the brand also becomes the sleeve sponsor of the German club's women's...
