AS Monaco: Linebet (betting) extends as a regional partner in sub-Saharan Africa & MENA region

Cypriot sports betting operator Linebet has extended its partnership with AS Monaco FC (Ligue 1 McDonald's) in sub-Saharan Africa and the MENA region for the 2025-26 season, announced the club on 29/05/2025.

Under the renewed agreement, the bookmaker retains the status of regional partner, the fifth level in AS Monaco's sponsorship hierarchy. "This collaboration continues thanks to the relevance of the activations deployed and a shared vision: to connect passion for football and closeness to fans across these key territories," according to AS Monaco, which states that it is "the 2^nd Ligue 1 club in terms of international TV audience and media value" on the African continent.

Two other brands also extended their partnerships with the club in May 2025:
• Zumub, an e-commerce platform for food supplement and sports nutrition brands, as an official supplier (4^th level) for the 2025-26 season, on 07/05;
• Roche Bobois, a French furniture and decoration brand, as an official partner (3^rd level) for two additional seasons (2025-2027), on 14/05.

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