Deal Tracker: Real Betis, Concacaf, AC Milan, FIFA... the latest sponsorship agreements in football

News Tank Football - Paris - News #401689 - Published on 13/06/25 at 15:50
©  Real Betis Balompié
Prima Seguros, back shirt sponsor of Real Betis over the 2025-2028 cycle - ©  Real Betis Balompié

• Spanish insurance company Prima Seguros has become an official partner and back shirt sponsor of Real Betis Balompié (LALIGA EA Sports) for the next three seasons, over the 2025-2028 cycle.
• South Korean car manufacturer Hyundai has extended its partnership with Club Atlético de Madrid (LALIGA EA Sports) to cover the 2025-2028 cycle, and will...

©  Real Betis Balompié
Prima Seguros, back shirt sponsor of Real Betis over the 2025-2028 cycle - ©  Real Betis Balompié

Welcome! This article is only available to subscribers.

3 reasons to subscribe

Timely and relevant insights

In 10 minutes, access a concise overview of key developments across the industry, curated by an experienced editorial team.

100% information, 0% advertising

An independent and impartial media outlet, fully dedicated to high-quality information. No advertising, no sponsored content, no consulting or training activities.

A tailored information service

Frequency of alerts can be customised to your needs: daily, weekly or in real time. Content is accessible on smartphones (app), tablets and desktop computers.

Subscribe

Already a subscriber ?

Login with login details


I have lost my login details

Login with your email address
We will send you a pincode