Paris Saint-Germain: record 2025-26 home shirt sales, up 37% on 2021-22

Paris Saint-Germain (Ligue 1 McDonald's) have generated "record-breaking sales" for their 2025-26 Nike home shirt online, announced the club, based on data from official merchandising distributor Fanatics, on 19/06/2025.

Sales of the shirt, which has been available since 12/06, are 37% higher than those of the 2021-22 edition, which until then had been Paris SG's all-time record for a home shirt, and 10% higher than sales of the 2020-21 Jordan brand third shirt, "the club's all-time record until today."

PSG, who were crowned 2024-25 Champions League winners on 31/05 (against FC Inter Milan, Serie A Enilive), have also set other records for its online shop, "with six of the ten highest sales days in its history". This result "can be explained by the launch of a 'European Champions' range just 45 seconds after the final whistle."

The club, which is taking part in the Club World Cup 2025, "has also seen a sharp rise in demand for products in the United States, particularly after its opening match played in front of more than 80,000 spectators (on 15/06 versus Club Atlético de Madrid…