Capgemini (IT): "We've seen a sharp acceleration in our sports activities" (Thomas Hirsch)

News Tank Football - Paris - Spotlight interview #402901 - Published on
©  D.R.
Thomas Hirsch, director of external communication, sponsorship & digital at Capgemini - ©  D.R.

"We've seen a sharp acceleration in our sports activities over the last four years. First of all, the group has a strong attachment to rugby, particularly through its founder Serge Kampf, who was a great rugby fan. So we sponsored Biarritz Olympique (in Pro D2 for the 2025-26 season), then FC Grenoble Rugby (Pro D2). In 2016-17, we decided to...

©  D.R.
Thomas Hirsch, director of external communication, sponsorship & digital at Capgemini - ©  D.R.

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