AJ Auxerre: X1 (energy drinks) succeeds Acadomia as main shirt sponsor for 2025-26
X1, a Chinese energy drink brand, has extended its agreement with AJ Auxerre (Ligue 1 McDonald's) to become the main shirt sponsor for the 2025-26 season, announced the club on 09/07/2025.
The brand, which has occupied the central pocket space on the club's kit since the 2023-24 season, will also benefit from visibility on signage at the Stade...