Bundesliga: Raisin (fintech) main shirt sponsor of 1. FC Union Berlin from 2025-26

Raisin, a savings and investment platform based in Berlin (Germany), has become the main shirt sponsor of 1. FC Union Berlin (Bundesliga) from the 2025-26 season, announced the club on 12/07/2025. The agreement also covers Union Berlin's women's team (Google Pixel Frauen-Bundesliga). The duration of the partnership has not been specified.

Paramount+, a video-on-demand service belonging to the American media conglomerate Paramount Global, became the club's main shirt sponsor from the 2023-24 season, during which Union Berlin took part in the Champions League group stage. At the end of the season, the American brand exercised its right of withdrawal to end the contract, before 'Berlin' and 'ProAF' (the slogan promoting the Alten Försterei stadium renovation project) appeared on the shirt until January 2025. HomeToGo, a German property rental platform ended the 2024-25 season as the club's main shirt sponsor.

As part of the partnership with Union Berlin, the German fintech company previously known as "Weltsparen" has changed its brand identity to "Raisin", which will enable the company…