Olympique Lyonnais: Groupama extends stadium naming rights for five seasons (2025-2030)

Groupama Rhône-Alpes Auvergne, the regional subsidiary of the French insurance and banking group, has extended its naming rights for "Groupama Stadium" (59,186 capacity, in Décines-Charpieu, Rhône, FRA) for a further five seasons (2025-2030), i.e. until 31/07/2030, announced Eagle Football Group, the American company that owns Olympique Lyonnais (Ligue 1 McDonald's), on the occasion of the publication of its unaudited annual accounts on 28/07/2025.

This extension brings the total duration of the agreement to 13 seasons. The stadium inaugurated on 09/01/2016 has been known as Groupama Stadium since 20/12/2017, as part of a deal initially signed for three seasons (2017-2020) and successively extended for the 2020-2022 and 2022-2025 cycles. The mutal regional bank also continues to use its brand name at the Groupama OL Training Centre (naming partner since 15/06/2015).

• Groupama paid an estimated annual fee of between €5m and €7m over the 2022-2025 cycle, making this partnership the most lucrative naming rights agreement in the French top flight.
• Three other Ligue 1 clubs have a…