Sponsorship: major changes for LALIGA EA Sports clubs for the 2025-26 season

With four clubs under contract, Nike is the most represented equipment supplier among the nine brands partnered with the 20 clubs that comprise the 2025-26 LALIGA EA Sports (compared with eight brands in 2024-25). The American group is ahead of adidas, Macron and Puma, which equip three clubs each.

Only one change of equipment supplier will take effect in 2025-26: that of Sevilla FC, who have switched from Castore to adidas for the next 10 seasons (2025-2035) under an agreement valued at €2.8m per year. Athletic Club Bilbao, on the other hand, have extended their contract with the British brand beyond 2024-25, making them the only club to be equipped by Castore in 2025-26. Real Betis Balompié, meanwhile, have extended their agreement with Hummel for 10 seasons (2025-2035), during which the Danish group will gradually support the club as it moves towards in-house production of its kit. Also of note is the early extension of the partnership between Nike and Club Atlético de Madrid, originally due to expire at the end of 2025-26, for a further nine seasons (2026-2035).

This agreement is…