Tennis: partnership between the ATP & TikTok to create content aimed at the next generation of fans

News Tank Football - Paris - News #408509 - Published on 20/08/25 at 13:00
©  ATP
Partnership between ATP and TikTok - ©  ATP

TikTok, a Chinese social network, has entered into a "strategic global content partnership" with the Association of Tennis Professionals on 19/08/2025.

The aim of this collaboration is to offer "compelling ATP athlete and tennis content to Gen Z and Millennial fans through creator collaborations and innovative content," explained the body...

©  ATP
Partnership between ATP and TikTok - ©  ATP

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