LALIGA EA Sports: Afrika Banque regional partner of Real Madrid CF in West Africa from 2025-26

News Tank Football - Paris - News #410077 - Published on 04/09/25 at 09:25
©  Real Madrid CF
V. Duarte Silva, CEO of Afrika Bank & E. Butragueño, director of institutional relations at Real - ©  Real Madrid CF

Afrika Banque, a banking services provider belonging to Afrika Financial Group, has become a regional partner of Real Madrid CF (LALIGA EA Sports) in West Africa from the 2025-26 season, announced the club on 01/09/2025.

The agreement "represents a new initiative that is part of the club's strategy of commitment and solidarity with the African continent, where the Real Madrid Foundation is developing 50 projects in 22 countries for more than 10,000 beneficiaries," according to the club, which considers Africa to be "a key region" in its international development strategy.

The Madrid club already has a regional partner for the African market: Peruvian group AJE, via its Volt energy drinks brand, committed to Egypt, Cameroon and Nigeria over the 2023-2026 cycle.

Afrika Financial Group1/1 ©  D.R.
  • Sector: banking and financial services
  • Founded: 2014
  • CEO: Vasco Duarte Silva
  • Locations (2025): Senegal, Ivory…

©  Real Madrid CF
V. Duarte Silva, CEO of Afrika Bank & E. Butragueño, director of institutional relations at Real - ©  Real Madrid CF

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