Premier League: Rexona (deodorant, Unilever Group) extends as a partner of Chelsea FC & Chelsea FC Women

Rexona, a deodorant and antiperspirant brand belonging to the Dutch group Unilever, has extended as an official partner (2^nd level) of Chelsea FC (Premier League) and Chelsea FC Women (Barclays Women's Super League), announced the club on 02/09/2025.

As part of the agreement, "Rexona will be elevating the matchday experience for fans at Stamford Bridge (41,663 capacity) and Kingsmeadow (4,850 capacity, home of Chelsea FC Women) with pre-match activity at all Women's Super League fixtures. Rexona will continue to showcase its latest product technology, while also delivering impactful initiatives that inspire fans to engage with the game, express their passion, and feel confident in every moment - from elite competitions to grassroots football through its Breaking Limits programme (see below)," explained the club.

Rexona, also known as Sure, Degree, or Shield in various markets around the world, "has been a valued partner of both Chelsea FC and Chelsea FC Women over the past nine years (since 30/01/2017), contributing to impactful campaigns and fan-first initiatives on and off the…