Netflix: global partnership with AB InBev (beer) for activations around live events (NFL, FIFA)
AB InBev has entered into a global partnership with streaming platform Netflix from 2025, announced the Belgian brewing company on 22/09/2025.
AB InBev, which owns beer brands such as Corona and Budweiser, "will collaborate with Netflix on co-marketing campaigns" for certain programmes on the platform as well as "on co-branded campaigns around...