Euroleague Basketball: adidas, equipment supplier since 2014-15, extends for four seasons (2025-2029)

News Tank Football - Paris - News #415194 - Published on 13/10/25 at 15:35
©  Euroleague Basketball
adidas, official partner of Euroleague Basketball since 2014-15 - ©  Euroleague Basketball

adidas has extended its partnership with Euroleague Basketball for a further four seasons, from 2025-2029, announced the governing body on 13/10/2025. The two parties have been linked since the 2024-15 season.

This extended agreement includes the naming rights to adidas NextGen EuroLeague, which the German equipment manufacturer has held since...

©  Euroleague Basketball
adidas, official partner of Euroleague Basketball since 2014-15 - ©  Euroleague Basketball

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