LALIGA EA Sports: Softtek (software engineering) renews as a global partner of Real Madrid CF

Softtek, a Mexican IT company specialised in software engineering, has renewed its global partnership with Real Madrid CF (LALIGA EA Sports), announced the club on 14/10/2025. The agreement covers the men's and women's first teams.

Softtek has had the status of global partner, the third level in Real Madrid's sponsorship hierarchy since 2022 and "has been instrumental in implementing the club's digital vision, helping to build and modernise an integrated, robust, modular and scalable technology platform."

"The partnership will continue to focus on the constant evolution of the club's digital ecosystem, strengthening technological infrastructure, improving the ability to adapt rapidly to user expectations and guaranteeing personalised experiences in real time," explained the club.

Real Madrid recently renewed another global partnership with Nivea Men, a cosmetics brand belonging to the German Beiersdorf Group, for a further five seasons (2025-2030), on 02/10/2025.