Rugby: a record 1.1 billion impressions on social media for the Women's Rugby World Cup 2025
The Women's Rugby World Cup 2025, held in England from 22/08 to 27/09/2025, generated a record "1.1 billion social impressions on owned channels," announced World Rugby on 29/10/2025.
Among the key figures released by World Rugby:
• female fans accounted for two-thirds of all new followers;
• the event attracted a new wave of younger fans from...