LALIGA: launch of an AI programme with Globant to foster innovation & internal processes

News Tank Football - Paris - Initiative #418675 - Published on
©  LALIGA
Martín Umaran (Globant) and Javier Tebas (LALIGA) - ©  LALIGA

LALIGA and the digital transition consultancy Globant have signed a memorandum of understanding to implement a "groundbreaking large-scale agentic Artificial Intelligence programme," announced the Spanish league on 07/11/2025.

The agreement makes LALIGA "the first sports organisation in the world to adopt a large-scale agentic Artificial...

©  LALIGA
Martín Umaran (Globant) and Javier Tebas (LALIGA) - ©  LALIGA

Welcome! This article is only available to subscribers.


3 reasons to subscribe

Timely and relevant insights

In 10 minutes, access a concise overview of key developments across the industry, curated by an experienced editorial team.

100% information, 0% advertising

An independent and impartial media outlet, fully dedicated to high-quality information. No advertising, no sponsored content, no consulting or training activities.

A tailored information service

Frequency of alerts can be customised to your needs: daily, weekly or in real time. Content is accessible on smartphones (app), tablets and desktop computers.

Already a subscriber ?


Login with login details



Login with your email address
We will send you a pincode