Social Football Summit: "An aim to reach 6 billion engagements during the 2026 World Cup" (R. Gai, FIFA)
"The aim is to reach 6 billion engagements over the entire 2026 World Cup," said Romy Gai, chief business officer at FIFA, at the Allianz Stadium in Turin (ITA) on 19/11/2025.
The Italian, who has held his post since April 2022, spoke at the Social Football Summit (SFS) on the occasion of the 8th edition of the international event, which was...