FC Inter Milan: Red Bull (energy drinks) official partner for three seasons (2025-2028)

Red Bull, an Austrian group specialised in the production and marketing of energy drinks, has become an official partner of FC Inter Milan (Serie A Enilive) for three seasons, over the 2025-2028 cycle, announced the club on 23/11/2025.

As part of the agreement, Red Bull will have visibility during matches "in the moments leading up to each substitution," explained the club, which generated €79.878m in sponsorship revenue in 2023-24 (+46.9% on 2022-23). Inter Milan is the only Italian top-flight club to have signed a contract with the Austrian brand for 2025-26.

Red Bull is thus strengthening its presence in the European Top 5, after rolling out an aggressive sponsorship strategy in England by becoming a sponsor of seven Premier League clubs between September 2024 and January 2025 (Newcastle United FC, Everton FC, West Ham United FC, Crystal Palace FC, Fulham FC and Nottingham Forest FC), with all these agreements still in force as of 24/11/2025.
• The brand then became an official partner of Aston Villa FC on 11/08/2025, bringing the number of Premier League clubs with which it has…