Serie A: beer brand Tecate becomes a regional partner of Juventus in Mexico
The Mexican beer brand Tecate has become a regional sponsor of Juventus (Serie A TIM) in Mexico, announced the club on 20/05/2015. Tecate belongs to the Heineken group.
The brand becomes the first partner of Juventus in Mexico, a country where the club has more than 2.8 million Facebook fans. "The agreement with Tecate further strengthens...