Formula 1: Hilton, Google, Ralph Lauren ... sponsors celebrate Lando Norris' first title win

The sponsors of Lando Norris (McLaren F1 Team), who won the 2026 Formula 1 World Drivers' Championship at the Abu Dhabi Grand Prix (race won by Dutchman Max Verstappen) on Sunday 08/12, are celebrating the 26-year-old British driver's first title in F1

Google (technology), Hilton (hotels), Ralph Lauren (clothing), Quadrant (entertainment), Tumi (luggage) and Pure Electric (electric scooters) took to social media to congratulate the driver. Several sponsors of McLaren (which clinched its 10^th World Constructors' Championship in 2026), such as Richard Mille (watchmaker), Mastercard (payment solutions), Salesforce (CRM) and OKX (crypto), also praised Lando Norris's achievement.

The British driver has a total of 18.4 million followers on social media (Facebook, X, Instagram and TikTok) as of 08/12/2025. Under contract with McLaren, Lando Norris had the third-highest salary on the starting grid in 2024 (£20m, plus a performance bonus of £14m).

Lando Norris' sponsors celebrate his 1^st Formula 1 World Championship title

Ralph Lauren