Real Betis Balompié: fans encouraged to use sustainable modes of transport in exchange for rewards

Real Betis Balompié (LALIGA EA Sports), via its Forever Green CSR platform, has entered into a collaboration agreement with Ciclogreen, a platform promoting sustainable mobility driven by the Urban Planning Department of the Seville (ESP) City Council, to offer rewards to fans who use environmentally-friendly modes of transport, announced the club on 12/01/2026.

Each kilometre travelled in a sustainable manner (by bicycle, electric scooter, public transport or on foot) and registered in the Ciclogreen app by fans of the Seville club will be converted into loyalty points, which can be exchanged for rewards offered by Betis (money can't buy experiences, meet and greet with players, match tickets, signed shirts, merchandising, etc.).

This initiative "not only aims to reward loyalty but also to measure the real impact of the club's fanbase. Ciclogreen's technology makes it possible to quantify how many tons of CO2 are saved by all participants and, in this way, reduce the carbon footprint," said the Spanish club.