Nike: Cesar Garcia appointed vice president & general manager for the EMEA region from 02/02/2026

News Tank Football - Paris - Appointment #427321 - Published on
©  Nike
Cesar Garcia - ©  Nike

Cesar Garcia has been appointed vice president and general manager of Nike for the EMEA region, effective from 02/02, announced the American equipment manufacturer on 20/01/2026.

The Spaniard will succeed Carl Grebert, who had been holding this position since September 2020. Cesar Garcia was vice president, global product merchandising...

©  Nike
Cesar Garcia - ©  Nike

Welcome! This article is only available to subscribers.


3 reasons to subscribe

Timely and relevant insights

In 10 minutes, access a concise overview of key developments across the industry, curated by an experienced editorial team.

100% information, 0% advertising

An independent and impartial media outlet, fully dedicated to high-quality information. No advertising, no sponsored content, no consulting or training activities.

A tailored information service

Frequency of alerts can be customised to your needs: daily, weekly or in real time. Content is accessible on smartphones (app), tablets and desktop computers.

Already a subscriber ?


Login with login details



Login with your email address
We will send you a pincode