Super Bowl 2026: 124.9 million viewers in the United States, 2^nd best audience ever

New England Patriots - Seattle Seahawks (13-29), the 60^th edition of the Super Bowl played at Levi's Stadium in Santa Clara (California, USA), drew an average of 124.9 million viewers with a peak of 137.8 million on NBCUniversal channels and NFL platforms in the United States on Sunday 08/02/2026 (kick-off at 15:30 local time, 00:30 CET D+1), according to data from the US institute Nielsen communicated by NBC on 10/02/2026.

The Spanish-language broadcast on the channels of the Telemundo group (owned by NBC) drew an average of 3.3 million viewers, a record for a Super Bowl game broadcast in Spanish in the United States. A peak of 4.8 million was recorded during the Apple Music Super Bowl LX Halftime Show, hosted by Puerto Rican artist Bad Bunny. The show drew an average of 128.2 million viewers, down 4% from the 133.5 million recorded by American artist Kendrick Lamar in 2025.

"Total social consumption of the Apple Music Super Bowl LX Halftime Show starring Bad Bunny set a record of four billion views after the first 24 hours, up 137%," said the NFL.

The audience for the 2026 Super…