DFL: MoU signed with China Media Group including the extension of TV rights to Bundesliga until 2028

News Tank Football - Paris - News #432042 - Published on 26/02/26 at 12:00
©  DFL
Steffen Merkel (DFL, on the left) and Shen Haixiong (CMG) - ©  DFL

The Bundesliga and China Media Group (CMG), China's leading state-owned media group and parent company of Chinese state broadcaster CCTV, have signed a memorandum of understanding covering "a number of key areas in which the two organisations will work together," announced the Deutsche Fußball Liga on 25/02/2026.

As part of this agreement, CMG...

©  DFL
Steffen Merkel (DFL, on the left) and Shen Haixiong (CMG) - ©  DFL

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